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  • Jesse Lakes

    Jesse is a Native Montanan and the co-founder and CEO of Geniuslink - or, as he likes to say, head cheerleader. Before Jesse co-founded Geniuslink, he was a whitewater rafting guide, worked at a sushi restaurant, a skate/snowboard shop, was a professional student, and then became the first Global Manager at Apple for the iTunes Affiliate Program.

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Bass Pro Shop Affiliate Program + Commission Rates

  • Jesse Lakes

    Jesse is a Native Montanan and the co-founder and CEO of Geniuslink - or, as he likes to say, head cheerleader. Before Jesse co-founded Geniuslink, he was a whitewater rafting guide, worked at a sushi restaurant, a skate/snowboard shop, was a professional student, and then became the first Global Manager at Apple for the iTunes Affiliate Program.

  • August 17, 2023
Contents

We are excited to introduce the auto-affiliate support for the Bass Pro Shop Affiliate Program! Bass Pro Shop is a retailer selling hunting, fishing, outdoor merchandise and North America’s premier outdoor and conservation company.

With Bass Pro Shop + Geniuslink integration, you can build links and earn commissions through the Bass Pro Shop Affiliate Program more effortlessly than ever!

Overview

Johnny Morris founded Bass Pro Shops in 1972 on 8 square feet of space in the back of his father’s liquor store. Now Bass Pro Shops is in the heart of the outdoors; the site of the original store in Springfield, Missouri, brings in over 4 million visitors yearly and is the state’s top tourist attraction.

For boat adventurists, Bass Pro Shop has extensive items for you to choose from, from trolling motors, boat seats, and furniture to water sport items to make those summer days more fun. Being a Bass Pro Shop Affiliate, you are not limited by the number of brands they offer on the site.

Bass Pro Shop is a key player in the outdoor affiliate world and can compete with Amazon because of its customer loyalty. In addition, the Basspro.com site itself is ranked #14 for the Sports > Sports category according to SimilarWeb.

Bass Pro Shop Affiliate Program

BassPro

Bass Pro Shop offers the best gear for each step of your fishing and hunting needs and has been well-respected for generations. In addition, the Bass Pro Shop Affiliate Program is an excellent alternative for those looking to diversify their affiliate portfolio away from using only the Amazon Associates program. The affiliate program is run through Impact Radius, a cost-per-sale marketing network that allows vendors to make money off commissions.

Commission Rates and Cookie Windows

There is a commission rate of 1% – 5%, depending on the product sold. Ammunition and weapons are at a lower commission percentage. On all other items, it’s 5% for the Bass Pro Shop Affiliate Program. Compared to Amazon, which has a fixed commission rate of 3% in the outdoors category, the Bass Pro Shop Affiliate Program yields a higher commission percentage.

Additionally, Bass Pro Shop has a significant advantage over Amazon and other competing affiliate programs for these categories in its affiliate cookie window. While Amazon allows a cookie window of just 24 hours, Bass Pro Shop gives a whole 14-day cookie window, which means that you could earn commissions for a customer who purchases nearly two weeks after clicking on your link!

Bass Pro Shop + Geniuslink

While the Impact affiliate network dashboard is one of the more streamlined platforms available for assembling affiliate links, it can still be a bit cumbersome to create an affiliated product link for Bass Pro Shop. Below you can find tips and tricks for you to optimize your first time experiencing the Geniuslink dashboard.

With our added support, any raw product link direct from Bass Pro Shop can be affiliated quickly using our Geniuslink dashboard. A simple link from Bass Pro Shop is all you need to pass unbreakable clicks along to their destination with your affiliate parameters included.

We call this process “Auto-affiliation,” and it’s swift to set up. All you need to do is grab your Partner ID from the Impact dashboard and drop it into the affiliate page of the Geniuslink dashboard under ‘Bass Pro Shop (Impact).’ Once we have that seven-digit number, any geni.us links you build for Basspro.com products will automatically have your affiliate parameters appended!

 

Please note that our VigLink and Skimlinks support rollout also enables you to monetize Bass Pro Shop links through either of these monetization platforms. There are multiple benefits of using VigLink or Skimlinks, but signing up directly through Impact and adding your Partner ID into Geniuslink allows you to keep 100% of your commissions earned from the program (vs. the ~ 75% that is paid out when using an affiliate aggregator).

Let’s go through a few tricks to make you a Geniuslink pro before you even start. With Geniuslink and Bass Pro Shop Affiliate Program, you can diversify your affiliate revenues by supplementing your Amazon affiliate links by taking these few steps.

Choice Pages

Maintaining our stance on curation and choice is suitable for the consumer and, ultimately, you, let me introduce you to Choice Pages! Choice Pages enable you to promote a single product across multiple storefronts, and our new suggestions feature makes it easier than ever to build them! Providing options to your customers will improve their shopping experience, and you will monetize the sale no matter which storefront you choose. You can find more info on how to set up a Choice Page in our knowledge base.

You can see an example here —https://geni.us/IglooBMX52

With a Choice Page, you can promote Amazon and Bass Pro Shop affiliate links side by side in a clean, intuitive way to diversify your affiliate revenue. Based on our research, this should help increase your affiliate earnings!

Additionally, to help make creating a choice page even more straightforward, our new Suggestions feature allows you to quickly find products across multiple storefronts, including Bass Pro Shop!

A/B Split Links

The Amazon.com Associates program is often a mainstay way to earn commissions from US-based clicks. However, we’d encourage you to run an experiment if it’s the best option for your audience and recommended products. The A/B Split Test links provide a platform to track between two or more affiliate programs closely.

 

If you wanted to evaluate replacing your Amazon affiliate links with another affiliate program, you could use A/B Split test link. The test link allows you to compare the performance of Amazon’s Affiliate Program to the Bass Pro Shop Affiliate Program.

Conclusion

With the addition of the Bass Pro Shop Affiliate Program, we have now increased our total affiliate program support to over 30 different affiliate programs! Additionally, with our Suggestions feature (which will automatically offer you suggested links to Bass Pro Shop products), we are more fired up than ever to add additional affiliate programs to our roster.

So stay tuned in the coming months as even more great programs are being added to our roster!

If you want to learn about some other excellent affiliate programs that a) work seamlessly with Geniuslink and b) allow you to earn reasonable commission rates beyond Amazon, then check out:

Author

  • Jesse Lakes

    Jesse is a Native Montanan and the co-founder and CEO of Geniuslink - or, as he likes to say, head cheerleader. Before Jesse co-founded Geniuslink, he was a whitewater rafting guide, worked at a sushi restaurant, a skate/snowboard shop, was a professional student, and then became the first Global Manager at Apple for the iTunes Affiliate Program.

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Author

  • Jesse Lakes

    Jesse is a Native Montanan and the co-founder and CEO of Geniuslink - or, as he likes to say, head cheerleader. Before Jesse co-founded Geniuslink, he was a whitewater rafting guide, worked at a sushi restaurant, a skate/snowboard shop, was a professional student, and then became the first Global Manager at Apple for the iTunes Affiliate Program.

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