Have you ever drafted the perfect tweet or YouTube description, and then the second you drop in a link to an article, and you have to share an ugly URL like this:
Not only is the link ugly, but you could be missing key analytics from people clicking on your link! Enter URL shortening services and URL shortener analytics. Not only can you shorten links like that to a clean and simple “https://geni.us/gfxmas” but you can also derive useful data about who is clicking your links.