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Affiliate Marketing Affiliate Linking Tools & Resources Affiliate Programs Affiliate Tools Geniuslink News Geniuslink Product Release Performance Marketing

Microsoft Affiliate Program + Geniuslink [Updated]

We’re excited to announce an update to our support of the Microsoft Affiliate Program! Microsoft was originally the third affiliate program we added support for, but when Impact took over the program from Tradedoubler, we didn’t have an opportunity to update our front end to handle the new changes. With this update, full auto-affiliation support of Microsoft’s regional affiliate programs can now be managed from within the Geniuslink dashboard!

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Affiliate Marketing Affiliate Linking Tools & Resources Affiliate Programs Affiliate Tools Geniuslink News Geniuslink Product Release Performance Marketing

Barnes & Noble Affiliate Program + Geniuslink

The Barnes & Noble Affiliate Program marks the seventh total affiliate program and the third book-related affiliate program (Amazon and Apple Books being the first two) Geniuslink supports.  We are excited to add auto-affiliation support for BarnesAndNoble.com affiliate program to further support our authors, book publishers, and affiliate marketers recommending good books to their audiences.

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Affiliate Marketing App Marketing Mobile Marketing Performance Marketing

4 Online Marketing Hacks to Increase Revenue For Your Business

 

This is a guest post by Zach Atreiu – photographer at Gold Hat Photography and Content Manager at Shotkit.

After 10 years working in online marketing in an extremely competitive industry, I’ve had a decent amount of experience in generating revenue using the Internet.

That said, there’s always a lot still to be learned. There’s a ton of useful information available for free out there, and with a bit of experimenting and lateral thinking, you can come up with an endless stream of ideas that can help boost your bottom line.

Here are 4 strategies that have worked for us over the past 6 months. Hopefully, you can implement them too.

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Intelligent Link Management Ecommerce Email Marketing Performance Marketing

Why Click Counts Never Match

As a marketer, it can be incredibly frustrating when you are trying to match up numbers between two different services for the same link, campaign, ad, web page or any other online event. We feel your pain!  

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App Marketing Ecommerce Email Marketing Geniuslink News Mobile Marketing Performance Marketing

Editorial Integrity: 3 Marketing Lessons to Learn from Journalists

“Public media organizations need to find funding for the creation of their services. It is no surprise that funders come with their own ideas and agendas. What policies are needed to ensure that while funding is provided, it is not influencing the content?” (Byron Knight, University of Wisconsin Center for Journalism Ethics)

Conversations like this have been scarce outside public media and journalism, despite the obvious trend of digital content being manipulated for profit. This question was posed by a group of scholars, analysts, executives, and other experts in public television and radio who had gathered to formally discuss the issue of editorial integrity in public media. Respectable journalists purely serve their readers, but too often content and ecommerce marketers serve their funders more than their audiences. Especially in affiliate marketing, where the writer is providing the reader a special link to a product or service to earn a referral commission, these residual income sources can easily be abused.