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Affiliate Profiles

An Interview With Khris Steven

Who are you and what are you currently working on?

I’m Khris Steven a full-time blogger and an affiliate from Nigeria. Who runs a few niche sites and owns a marketing-based blog called khrisdigital.com where I share everything I know about affiliate marketing, sales funnel, marketing tools, and resources.

Apart from doing affiliate marketing through site creation and content publishing, my goal is to turn my personal blog into a great resource where business owners find solutions and helpful recommendations to their marketing problems.

How did you get started in affiliate marketing? What keeps you excited about it?

I actually got into the affiliate marketing world after dabbling into a few opportunities which all ended up without success. Initially, my dream was to build a personal blog like that of Neil Patel and also become an agency owner. Sadly that didn’t play along as things were terrible for me financially then.

Especially, as someone from this part of the world where we’re faced with internet connectivity, power, and other issues. Despite all the limitations, I had to find a way to keep pushing on.

First, I saved up a few bucks to host and create my first ever blog which didn’t bring any organic traffic within the first 4 months. I kept reading various marketing blogs on SEO and blogging (day and night), and applied everything I could on my blog. With time a few posts started ranking and bringing in traffic. But still, I was down financially.

I got inspired by a friend (also a Nigerian), who runs an E-commerce focused to start affiliate marketing. He had earned a few commissions which were quite motivating. That was how I started applying for programs, learned to write reviews, optimize posts, and a bunch of other affiliate SEO tactics. The rest has been history ever since.

I have been able to have successes with various affiliate programs, launch sites, and earn enough monthly income that even the majority of the high class workers in my country wouldn’t earn in months.

One thing that keeps me excited the most about affiliate marketing is the exponential growth effect. The work I put into it today would continue to yield results in months and years to come. Another exciting thing is the flexibility and independence involved with affiliate marketing. You don’t need to own nor create your products.

What is one piece of advice you would give a newbie affiliate marketer? What is one piece of advice they should ignore?

No doubt there are lots of distractions and the noises around the “make money online” world. And this makes it very challenging for a complete newbie to choose and decide what path to follow, who to listen to, and strategy to implement. This would make the majority of them keep jumping from one stuff to another without achieving anything tangible for months and years. They either give up or end up in frustrated looking for who to blame.

So, my advise for anyone starting out as an affiliate is to look for a mentor who has done what you desire to do and get to the exact place you want to be, then learn and model from him. Make sure to block all other noises and go hard with implementation. The only difference between successful affiliates and unsuccessful ones is executing on the things that matter. And not forgetting that it takes time and constant practice.

If there’s something newbies should ignore, it should be chasing shiny objects. This is huge!

Avoid looking for latest tricks, hacks or secrets, to be honest there’s nothing like that. Shiny object syndrome is probably one of the biggest killers of dreams that many people struggle with it.

Affiliate marketing is business, treat it like one and you’ll definitely be on your way to your promise land.

What has been your favorite mistake? A mistake in retrospect led to a great lesson and progress in your affiliate marketing?

Not building connections, relationships, and interacting with other marketers in the industry. This used to be a very big problem for me because I used to think I wouldn’t be accepted because of where I come from. But I found out it’s not that way. Far from it.

It took me a while to realize that when you have something of value to share and people to help – nothing can stop you. Mostly in the online space.

Since I discovered this, I’ve gone out of my comfort zone to show up in places, build nice relationships, and connected with great minds, which in return has opened great doors of opportunities for my affiliate marketing business.

The right relationships in any business bring about support, healthy friendships, trust, collaboration, and even exposure of your brand.

What is one piece of software or web service (besides Geniuslink) that allows you to be more effective as an affiliate marketer?

I use a bunch of tools, ranging content marketing tools, keyword research tools, email marketing tools, WordPress plugins, and a dedicated sales funnel builder.

One which I can’t really do without that allows me to be more effective is the lead capture plugin (Thrive Leads) that helps in building my list and owning my owner traffic for nurturing and following up with affiliate offers.

How do you continue to educate yourself as an affiliate marketer? What are some of your favorite resources for learning?

I read popular SEO, affiliate, and blogging sites on a regular basis. Blogs like Diggitymarketing by Matt Diggity, Backlinko blog, Matthew Woodward, and a few others. I also listen to marketing podcasts like AuthorityHackers and actively involved in some of the popular affiliate marketing groups on Facebook where I network and learn new stuff from other affiliates.

If people wanted to connect with you, where should we point them to?

I respond to every email I get from my personal blog contact form at khrisdigital.com/contact/

I’m heavily active on Facebook as well. Just reach out and say hi on Messenger on Facebook.