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Affiliate Linking Tools & Resources Affiliate Marketing Amazon Associates

Time to Leave Amazon Associates?

In the last 24 hours, since Amazon.com announced reductions in their commission rates, we’ve been talking to a number of our clients and are following countless conversations on social media. With both of these, two questions keep coming up:

1/ Is Amazon getting rid of, or even care about, their affiliate program? 

2/ Should I keep using Amazon’s affiliate program? 

Categories
Affiliate Marketing Amazon Associates

Amazon.com Affiliate Commission Rates: A Historical Guide

Updated April, 14th 2020 to reflect the recent notice of commission changes coming on April, 21st 2020

The Amazon.com affiliate program (a.k.a. the Associates Program) is the most popular affiliate marketing program in the world with one recent source citing “millions” of affiliate publishers.  The Amazon.com Associates program has also evolved significantly since its inception in July of 1996 (as anything Internet-related should in the ~ 23 years of its existence). One of the most impactful changes is in how the affiliate program rewards the affiliate publishers who direct customers to Amazon and recommend various products.