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Affiliate Linking Help App Development App Marketing Geo-Fragmentation Mobile Marketing

How Tapdaq Uses GeoRiot: iTunes App Store Affiliate Insights

iTunes App Store Affiliate Tapdaq uses GeoRiot

I’m sure you may be asking yourself, “Who are Tapdaq?” So, let’s start by answering that question.

Tapdaq is a community of developers who exchange insights and installs to help each other build better applications and acquire users, for no cost.

Ultimately, we believe developers who build high quality applications should have a fair opportunity to succeed, and from the start, GeoRiot has been helping us to achieve this.

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Affiliate Linking Help Affiliate Linking Tools & Resources App Marketing Geniuslink News Geo-Fragmentation iTunes and App Store News Music Industry

How To Become A Digital Marketing Superhero

The Story of Bob McRecords

Mario-Coffee

Bob McRecords arrives at his office on the 12th floor of the EarJam record label headquarters Monday morning as usual, still wiping the sleep from his eyes and sipping his first coffee. He had spent the weekend attending shows for one of the label’s biggest artists and was suffering the consequences of back-to-back late nights out. But it’s a big week for EarJam Records, and more specifically for Bob. Their newest musical superstar will be releasing her debut album and, as the digital marketing manager for the label, it’s up to Bob to ensure that it sells. As Bob drains the final sip of his liquid energy, he settles into his chair and prepares for his best marketing effort, ever.

Today, Bob is not just a digital marketer. Today Bob is a superhero in the world of Digital Marketing, saving the damsel in distress from flat record sales, and taking EarJam records into Profit Town – one digital album at a time.  

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Ecommerce Geniuslink News Music Industry Performance Marketing

The Drop [Infographic]

The Lifespan of an Online Music Album Release, Measured in Clicks.

Final Header GeoRiot-Infograph-The-Drop

There is a lot of hard work that goes into the “drop” of a new album. It is an exciting time for everyone involved in the process, from the record label, to the artist, to the fans.

As a link management platform helping hundreds of music labels and independent musicians around the world, we thought it would be beneficial to take a closer look at the online performance of albums during the time surrounding their “Drop”.

So that’s what we did.

We looked through half a million clicks on links to iTunes albums, and interviewed industry experts to see what we could uncover. With the digital music marketplace as a backdrop, we sought to further understand the relationship between an album’s lifecycle and the marketing behind it. The following infographic is the result of our research…

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Affiliate Linking Help Affiliate Linking Tools & Resources

Parameter Cheat Sheet for iTunes and App Store Links

As you’re going about the affiliation of your iTunes and App Store links, you may have noticed some parameters at the end of each, similar to the following:

https://itunes.apple.com/us/app/nihilumbra/id690479752?mt=12&uo=4&ls=1&affid=2131313

Ever wondered what those are for? Many people do (or don’t) and inadvertently strip off the important ones which can lead to an unfortunate user experience (like trying to buy a game in the iTunes app and getting an error).  For those using the GeoRiot global linking and affiliation service this is never a concern as it’s handled by us, but for those taking on the battle alone, or who are just curious, we put together this little cheat sheet for you.

Categories
Affiliate Linking Tools & Resources Geo-Fragmentation iTunes and App Store News Mobile Marketing

iTunes Affiliate Adds 20 More Countries

GeoRiot’s interactive map of the iTunes ecosystem showing the 20 new countries added by iTunes on September, 30th (in red).

On the eve of the PHG switchover, iTunes has announced the addition of 20 new countries into their affiliate program.

This brings the total number of countries supported by the iTunes Affiliate Program to 88 (49 supported by PHG and 39 managed by Tradedoubler).