Affiliate Marketing Affiliate Programs Geniuslink News

The Book Depository Affiliate Program + Commission Rates

We are excited to introduce support for The Book Depository Affiliate Program! The Book Depository is a UK-based online bookseller with an extensive catalog and free shipping to over 160 countries. With The Book Depository + Geniuslink integration, you can build links and earn commissions more effortlessly than ever!


The Book Depository A former Amazon employee founded the store in 2004. On July 4th, 2011, Amazon reached an agreement to acquire Book Depository. The Book Depository is a leading international book retailer with unique offers. They ship thousands of books every day from their fulfillment centers in Gloucester, United Kingdom, and Melbourne, Australia, to more than 130 countries worldwide. Their vision is to provide “All Books Available to All” by improving the selection, access, and affordability of books.

The Book Depository is an important player in the retail affiliate world. The Book Depository Affiliate offers over 20 million books and free delivery worldwide (with no minimum spending). The Book Depository has a vast selection of books in many languages! Each time you refer a customer to and make a qualifying purchase, you earn a commission. It’s effortless. The site itself is ranked #5 for Arts and Entertainment > Books and Literature category according to SimilarWeb.

The Book Depository Affiliate Program

The Book Depository Affiliate ProgramThe Book Depository Affiliate Program is a good alternative for those looking to diversify their affiliate portfolio away from only the Amazon Associates Program and those who would like a more niche affiliate program. The affiliate program is well-established and runs through their network, Awin, a cost-per-sale marketing network that allows vendors to make money off commissions.

Commission Rates and Cookie Windows

There is a commission rate of 5% for all orders, including pre-orders. Compared to Amazon, which has a fixed commission rate of 4.5% in the physical books category, The Book Depository Affiliate Program yields a higher commission percentage.

Additionally, The Book Depository has an advantage over Amazon and many other competing affiliate programs for these categories in its affiliate cookie window. While Amazon allows a cookie window of just 24 hours, The Book Depository gives a whole 30-day cookie window, which means that you could earn commissions for a customer who purchases a full month after clicking on your link!

The Book Depository + Geniuslink

While the Awin Advertising affiliate network dashboard is a user-friendly platform for assembling affiliate links, it still can be a bit cumbersome of a process to create an affiliated product link for The Book Depository. With our newly added support, any raw product link direct from can be affiliated quickly using our Geniuslink dashboard. A simple link from is all you need to pass clicks along to their destination with your affiliate parameters included.

We call this process “Auto-affiliation,” and it’s swift to set up. All you need to do is grab your Partner ID from the Awin dashboard and drop it into the Affiliate page of the Geniuslink dashboard under ‘The Book Depository (Awin).’ Once we have that seven-digit number, any links you build for The Book Depository products will automatically have your affiliate parameters appended!

Adding The Book Depository Program to Geniuslink DashboardPlease note that our VigLink and Skimlinks support rollout also enables you to monetize The Book Depository links through either of these monetization platforms. There are multiple benefits of using Sovrn/Commerce (formerly Viglink) or Skimlinks, but signing up directly through Awin and adding your Partner ID into Geniuslink allows you to keep 100% of your commissions earned from the program (vs. the ~ 75% that is paid out when using an affiliate aggregator).

Let’s go through a few tricks to make you a Geniuslink pro before you even start. With Geniuslink and The Book Depository Affiliate Program, you can diversify your affiliate revenues by supplementing your Amazon affiliate links with these few steps.

Choice Pages

Curation and Choice are suitable for the consumer and, ultimately, you! Choice Pages enable you to promote a single product across multiple storefronts, and our new suggestions feature makes it easier than ever to build them! Providing options to your customers will improve their shopping experience, and you will monetize the sale no matter which storefront you choose. You can find more info on how to set up a Choice Page in our Knowledge Base.

You can see an example here —

The Book Depository Choice PagesWith a Choice Page, you can promote Amazon and The Book Depository affiliate links side by side in a clean, intuitive way and diversify your affiliate revenue – which from our research helps increase your affiliate earnings! Additionally, to help make creating a choice page even more simple and straightforward, our new suggestions feature allows you to easily find products across multiple storefronts, including The Book Depository!

A/B Split Links

The Associates program is often a mainstay way to earn commissions from US-based clicks. However, we’d encourage you to run an experiment if it’s the best option for your audience and recommended products. The A/B Split Test links provide a platform to track between two or more affiliate programs closely.

The Book Depository A/B Split Test LinksIf you wanted to evaluate replacing your Amazon affiliate links with another affiliate program, you could use A/B Split test link. The test link allows you to compare the performance of Amazon’s Affiliate Program to The Book Depository Affiliate Program.


With the addition of The Book Depository Affiliate Program, we have now increased our total affiliate program support to over 30 different affiliate programs! Additionally, with the recent launch of our suggestions feature (which will automatically offer you suggested links to The Book Depository products), we’re more fired up than ever to add additional affiliate programs to our roster, so stay tuned in the coming months as even more great programs are added in! If you want to learn about some other excellent affiliate programs that a) work seamlessly with Geniuslink and b) allow you to earn reasonable commission rates beyond Amazon, then check out:

Backcountry Affiliate Program + Commission Rates
Dick’s Sporting Goods Affiliate Program + Commission Rates
Kohl’s Affiliate Program + Commission Rates
Adorama Affiliate Program + Commission Rates
Barnes & Noble Affiliate Program + Commission Rates
Best Buy Affiliate Program + Commission Rates
B&H Photo Video + Commission Rates
Chewy Affiliate Program + Commission Rates
HP Affiliate Program + Commission Rates
iHerb Affiliate Program + Commission Rates
Microsoft Affiliate Program + Commission Rates
Moment Affiliate Program + Commission Rates
Newegg Affiliate Program + Commission Rates
Target Affiliate Program + Commission Rates
Walmart Affiliate Program + Commission Rates