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  • Jesse Lakes

    Jesse is a Native Montanan and the co-founder and CEO of Geniuslink - or, as he likes to say, head cheerleader. Before Jesse co-founded Geniuslink, he was a whitewater rafting guide, worked at a sushi restaurant, a skate/snowboard shop, was a professional student, and then became the first Global Manager at Apple for the iTunes Affiliate Program.

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Walgreens Affiliate Program + Commission Rates

  • Jesse Lakes

    Jesse is a Native Montanan and the co-founder and CEO of Geniuslink - or, as he likes to say, head cheerleader. Before Jesse co-founded Geniuslink, he was a whitewater rafting guide, worked at a sushi restaurant, a skate/snowboard shop, was a professional student, and then became the first Global Manager at Apple for the iTunes Affiliate Program.

  • March 19, 2024
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We are excited to introduce support for Walgreens Affiliate Program! Walgreens is one of the most prominent household names in North America for “local” pharmacies because there’s at least one of them in every town and city. With the Walgreens + Geniuslink integration, you can build links and earn commissions more effortlessly than ever!

Overview

Walgreens is an American company that operates as the second-largest pharmacy store chain in the United States behind CVS Health. It specializes in filling prescriptions, health and wellness products, health information, and photo services. Yes, you can also get snacks and drinks at Walgreens stores, but their primary focus is on health and wellness.

Walgreens is a key player in the pharmaceutical retail affiliate world and can compete with Amazon because of the ample amount of products. Walgreens has everything you need, from snacks to home necessities and all your vitamins. The Walgreens.com site itself is ranked #2 for the health > health category according to SimilarWeb.

Walgreens Affiliate Program

The Walgreens Affiliate Program is an excellent alternative for those looking to diversify their affiliate portfolio away from only the Amazon Associates program and those who would like a more niche affiliate program. The affiliate program is a well-established program run through their network, CJ Affiliate, a cost-per-sale marketing network that allows vendors to make money off commissions.

Commission Rates and Cookie Windows

While the base commission percentage is 2%, slightly lower than Amazon’s 3% for beauty products, but higher for health and personal care, which is 1%. Walgreens is diverse in its price points and categories, which means you will still earn solid commissions from the customers you refer.

Additionally, Walgreens has an advantage over Amazon and many other competing affiliate programs for these categories in its affiliate cookie window. While Amazon allows a cookie window of just 24 hours, Walgreens gives a whole 30-day cookie window, which means that you could earn commissions for a customer who purchases a month after clicking on your link!

Walgreens + Geniuslink

While the CJ Affiliate Network dashboard is a user-friendly platform for assembling affiliate links, it still can be a bit cumbersome of a process to create an affiliated product link for Walgreens.

With our newly added support, any raw product link direct from Walgreens.com can be affiliated quickly using our Geniuslink dashboard. A simple link from walgreens.com is all you need to pass clicks along to their destination with your affiliate parameters included.

We call this process “Auto-affiliation,” and it’s quick to set up. All you need to do is grab your Partner ID from the CJ Affiliate dashboard and drop it into the affiliate page of the Geniuslink dashboard under ‘Walgreens (CJ Affiliate).’ Once we have that seven-digit number, any geni.us links you build for Walgreens products will automatically have your affiliate parameters appended!

 

Please note that our VigLink and Skimlinks support rollout also enables you to monetize Walgreens links through either of these monetization platforms. There are multiple benefits of using Sovrn/Commerce (formerly Viglink) or Skimlinks, but signing up directly through CJ Affiliate and adding your Partner ID into Geniuslink allows you to keep 100% of your commissions earned from the program (vs. the ~ 75% that is paid out when using an affiliate aggregator).

Let’s go through a few tricks to make you a Geniuslink pro before you even start. With Geniuslink and Walgreens Affiliate Program, you can diversify your affiliate revenues by supplementing your Amazon affiliate links with these few steps.

Choice Pages

Curation and Choice are suitable for the consumer and, ultimately, you! Choice Pages enable you to promote a single product across multiple storefronts, and our new suggestions feature makes it easier than ever to build them! Providing options to your customers will improve their shopping experience, and you will monetize the sale no matter which storefront you choose. You can find more info on how to set up a Choice Page in our Knowledge Base.

You can see an example here — https://geni.us/MultiVitamin

 

With a Choice Page, you can promote Amazon and Walgreens affiliate links side by side in a clean, intuitive way and diversify your affiliate revenue – which from our research helps increase your affiliate earnings! Additionally, to help make creating a Choice Page even more straightforward, our new suggestions feature allows you to find products across multiple storefronts, including Walgreens, quickly!

A/B Split Links

The Amazon Associates program is often a mainstay way to earn commissions from US-based clicks. However, we’d encourage you to run an experiment if it’s the best option for your audience and recommended products. The A/B Split Test links provide a platform to track between two or more affiliate programs closely.

If you wanted to evaluate replacing your Amazon affiliate links with other affiliate programs, you could use A/B Split Test link. The test link allows you to compare the performance of Amazon’s Affiliate Program to the Walgreens Affiliate Program.

Conclusion

With the addition of the Walgreens Affiliate Program, we have now increased our total affiliate program support to over 30 different affiliate programs! Additionally, with the recent launch of our suggestions feature (which will automatically offer you suggested links to Walgreens products), we’re more fired up than ever to add additional affiliate programs to our roster, so stay tuned in the coming months.

Author

  • Jesse Lakes

    Jesse is a Native Montanan and the co-founder and CEO of Geniuslink - or, as he likes to say, head cheerleader. Before Jesse co-founded Geniuslink, he was a whitewater rafting guide, worked at a sushi restaurant, a skate/snowboard shop, was a professional student, and then became the first Global Manager at Apple for the iTunes Affiliate Program.

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Author

  • Jesse Lakes

    Jesse is a Native Montanan and the co-founder and CEO of Geniuslink - or, as he likes to say, head cheerleader. Before Jesse co-founded Geniuslink, he was a whitewater rafting guide, worked at a sushi restaurant, a skate/snowboard shop, was a professional student, and then became the first Global Manager at Apple for the iTunes Affiliate Program.

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