What is a Geni.us Link?
If you’re reading this, you’ve likely seen a “geni.us link” out in the wild, and are wondering what they are.
geni.us is the default domain of links that are run through the Geniuslink service. They are typically used by authors, YouTubers, influencers, web publishers, and marketers to solve numerous problems.
We’ll quickly highlight some of the most common challenges that geni.us links help overcome below. To learn more about all of Geniusinks features, head to https://geniuslink.com/features
Link Shortening
Shortened and cloaked links look cleaner and more professional, making them more appealing and likely to be clicked by users. Using a link cloaking tool or shortener does not change the end destination of a link, only change its appearance.
With Geniuslink, creators are given the option to not only use the domain geni.us to route their links, but to also customize the back half of the links appearance in order to add context to the end destination.
Affiliate Monetization
Using geni.us links helps ensure creators never miss out on a commission from their product recommendations again. The Geniuslink service helps by automatically adding the appropriate affiliate tracking parameters that a creator might need when working with an affiliate program or affiliate network.
Click Analytics
geni.us links provide click analytics on various metrics such as:
- Number of clicks
- Geographic location of the users
- Device types
- Destination and Referral sources.
This data allows creators to understand their audience better, optimize their marketing strategies, and improve conversion rates. geni.uslinks have strict privacy standards and abide by all applicable privacy law including GDPR and CCPA.
Link Localization
geni.us links pointing towards Amazon are automatically localized for international shoppers, making sure every shopper gets to the recommended product in their local storefront.
Mobile Deep Linking
Creators using geni.us links for recommending Amazon products can also rest assured that shoppers clicking their link will be prompted to open the Amazon App, rather than an in-app browser, via mobile deep linking we’ve found massively boosts conversion rates.
Conclusion
Author
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Austin Tuwiner is a growth marketer and main contributor to the Geniuslink blog. When he's not nerding about affiliate marketing, you'll find him scuba diving South Floridas reefs.
Author
-
Austin Tuwiner is a growth marketer and main contributor to the Geniuslink blog. When he's not nerding about affiliate marketing, you'll find him scuba diving South Floridas reefs.
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